Marketing Resources

Intelligent Marketing: Tools for Market Research

Market Research for a Small Business? Even if your business doesn’t have a budget for a market research department or consultancy, you still need to be doing market research. Why? Because it is crucial to know your target audience. Getting very clearly focused on your target market will make everything you do easier and more

Email Marketing Services Round-up

Email marketing services abound. Choosing the right one can be overwhelming. Knowing how you plan to use email marketing makes choosing the right software much easier. (For more on its use, read Choosing the Best Email Marketing Software for Your Business.) Evaluate the services with your needs in mind and select the one best fitted

Choosing the Best Email Marketing Software for Your Business

For our loyal readers, you’ve probably noticed that we talk a lot about the importance of email marketing and how it puts you in front of your target market – those who want to buy from you. For newbies, click the link above to understand why you need to be doing more with email. Our

The Secret to Online Marketing Success in 2015

Business owners often ask how they can get more traffic to their website or how they can reach their target market. The answer is content, or online marketing. Planning a few months of content at a time can be an overwhelming task, especially when you’re trying to run a business. And yet many companies are